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DTSTART:20251210T190000Z
DTEND:20251210T200000Z
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SUMMARY:Minimizing Social Media to Maximize Library Values (ALA Webinar)
DESCRIPTION:The Massachusetts Library System is pleased to announce that we 
 have contracted with ALA to provide our members with access to their live 
 webinars.  These webinars are free to MLS members who register through our 
 calendar.  Please do not register directly with ALA. Members who register 
 directly with ALA are responsible for paying their registration fee. 
 \n\nPlease help us keep MLS sponsored training free for all members. If you 
 are unable to attend the live webinar\, please cancel your registration. A 
 cancellation link can be found in your confirmation email\, or you may 
 contact Sarah Donnelly at sdonnelly@masslibsystem.org to cancel. 
 \n\n\nDescription\n\nWhile social media is an unavoidable reality of 
 today's digital landscape\, it has inherent conflicts with some of the core 
 values of librarianship—including intellectual freedom and privacy. 
 Indeed\, many of the most important aspects of librarianship and public 
 service are at odds with the defining characteristics of social 
 media.\n\nIs it worth reconsidering how we use this tool and examining its 
 real and practical value for libraries\, rather than the value attributed 
 to it by Big Tech? Do we put our profession in an ethically compromised 
 place by encouraging patrons to use social media platforms when we can 
 communicate in other ways?\n\nIn this webinar\, learn how a medium-sized 
 public library in Montana minimized its social media use while still 
 engaging with its community.\n\n\n\nLearning Outcomes\n\n\n\nAt the 
 conclusion of this webinar\, participants will be able to:\n\n\n	Recognize 
 that social media and libraries have inherent conflicts in their values\, 
 including intellectual freedom and privacy\, that are worth thinking deeply 
 about\;\n	Understand that minimizing social media use by your library can 
 save time\, reduce the tension that comes with constantly managing a social 
 media page\, and redirect your marketing efforts to ways that might feel 
 more authentic for your library and community\; and\n	Feel empowered to 
 think outside the box and hopefully reconnect with some of the most 
 important values of librarianship and better communicate them to other 
 librarians as well as the public.\n\n\nWho Should Attend\n\nThis webinar is 
 intended for public library staff involved in marketing and/or social media 
 management\, as well as library directors.\n\n\n\nPresenter\n\nMark 
 Wetherington (he/him) is the director of the Bitterroot Public Library in 
 Hamilton\, Montana\, and an avid backpacker and outdoor enthusiast. He is a 
 co-author of Backpacking Washington published by Wilderness Press and is a 
 regular contributor to Trails Magazine. Mark began working in libraries in 
 2006 and received his MLIS from the University of Kentucky in 2012.\n\n 
 \n\n \n\nAccessibility Information\n\nIf you have questions or requests 
 regarding accessibility\, contact ce@ala.org or at 312-280-5100.
LOCATION:Webinar
ORGANIZER;CN="Learning Services":MAILTO:learn@masslibsystem.org
CATEGORIES:Vendor Webinar - ALA
CONTACT;CN="Learning Services":MAILTO:learn@masslibsystem.org
STATUS:CONFIRMED
UID:LibCal-15718636
URL:https://calendar.masslibsystem.org/event/15718636
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